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Harness the Power of Your Personal Brand
Introduction In 2006, TIME magazine declared “You” their Person of the Year. TIME’s selection was based on the rise of YouTube and other social web sites that allowed individuals to become publishers....
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How Social Networks Facilitate Discovery and Engagement
Introduction Successful social networks rely on a combination of user growth and “stickiness” – discovering users, discovering content, connecting with users, and engaging with users and content. As I...
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In Case You Missed It: Posts on Pinterest, Twitter, Google Plus and Personal...
Topic: Pinterest Topic: Twitter Topic: Google Plus Topic: Social Networks Topic: Personal Branding
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How Social Media Can Create Lifelong Friends (That You Never Meet)
Introduction I thought it would be neat to create a Twitter List of people I’ve met “in real life” (you can find the list here: @dshiao/met-in-real-life). I’d scan both my Twitter stream and my...
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The Role of Connectors (like @JeniseFryatt) in Social Networks
Introduction In “The Tipping Point” by Malcolm Gladwell, there’s a chapter called “The Law of the Few: Connectors, Mavens, and Salesmen.” Gladwell introduces us to the concept of a Connector, “people...
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The Cost of Convenience on Social Networks
Introduction Technology can do great things. It can save you time and save you money. With social media, it can connect you (via the device in your pocket) to people around the world – people you...
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How a Pinterest Board Gained Popularity After I Stopped Pinning
Read my prior post: 5 Things I’ve Learned About Pinterest Introduction At the start of the baseball season, I created a MLB 2012 pin board on Pinterest. Throughout the season, I’d pin images (mostly...
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Let Me Explain: Why I Have Not Endorsed You on LinkedIn
Introduction In September, LinkedIn rolled out Endorsements, “a new feature that makes it easier to recognize them [Connections] for their skills and expertise.” In their Q3 2012 earnings...
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20 Social Media Predictions for 2013
Introduction It’s December, which means that it’s that time of year. Predictions! While 2012 was an exciting year for social media, I find it challenging to look back and characterize it. Was it the...
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Why Personal Branding Begins at an Early Age (and What to Do About It)
Photo source: Dave Lawler on flickr. Introduction I asked a class of tenth grade students how many of them have a personal brand. A few looked around the room to see who raised their hand. One student...
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